Re: Message Points

Thank you.

Mark Palmer
11/01/2000 03:42 PM

To: James D Steffes/NA/Enron@Enron
cc: David Parquet/SF/ECT@ECT, Jeff Dasovich/NA/Enron@Enron, Joe
Hartsoe/Corp/Enron@Enron, Karen Denne/Corp/Enron@Enron, Mary
Hain/HOU/ECT@ECT, Mona L Petrochko/NA/Enron@Enron, mpalmer@enron.com, Paul
Kaufman/PDX/ECT@ECT, Richard Shapiro/NA/Enron@Enron, Sandra
McCubbin/NA/Enron@Enron, Sarah Novosel/Corp/Enron@Enron, skean@enron.com,
Susan J Mara/SFO/EES@EES, Tim Belden/HOU/ECT@ECT
Subject: Re: Message Points

I think we should shy away from the 300 MW message. It's getting in the way
of the positive message, and the math turns out to be a bit "Goreish."
(read: fuzzy) I found myself wandering down all sorts of blind alleys in my
spin to Dow Jones. I say we generalize it more. Something to the effect of
"The price caps send the wrong message to the marketplace. Whether it's gas
lines in the seventies or bread lines in the old Soviet Union, price caps and
market intervention cause problems."

Mark