Little Johnny's BUSINESS TRAINING

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<Subject: productive salesmanship
<
<The kids filed back into class Monday morning. They were very excited.
<Their weekend assignment was to sell something, then give a talk on
<productive salesmanship.
<Little Mary led off: "I sold girl scout cookies and I made $30," she said
<proudly, "My sales approach was to appeal to the customer's civil spirit
<and
<I credit that approach for my obvious success."
<"Very good," said the teacher.
<Little Sally was next: "I sold magazines," she said, "I made $45 and I
<explained to everyone that magazines would keep them abreast of current
<events."
<"Very good, Sally," said the teacher.
<Eventually, it was Little Johnny's turn. The teacher held her breath.
<Little Johnny walked to the front of the classroom and dumped a box full of
<cash on the teacher's desk. "$2,467," he said.
<"$2,467!" cried the teacher, "What in the world were you selling?"
<"Tooth brushes," said Little Johnny.
<"Tooth brushes," echoed the teacher, "How could you possibly sell enough
<tooth brushes to make that much money?"
<"I found the busiest corner in town," said Little Johnny, "I set up a Dip &
<Chip stand. I gave everybody who walked by a sample. They all said the
<same
<thing. Hey, this tastes like shit! Then I would say, It is shit. Wanna
<buy
<a toothbrush?"
<

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