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From:alerts@equityalert.com
To:alewis@ect.enron.com
Subject:Your News Alert for YHOO
Cc:
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Date:Mon, 11 Dec 2000 01:10:00 -0800 (PST)

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Yahoo! Teams with the American Red Cross to Offer Sneak Preview of 'A
Holiday Music Spectacular from Miami Beach' TV Event=0F=3DSpecial Site,
redcross.yahoo.com, Includes Advance Previews of Performances by Celebritie=
s
Marc Anthony, Tony Bennett, Jessica Simpson, Brian McKnight and SHeDAISY

SANTA CLARA, Calif., Dec 11, 2000 (ENTERTAINMENT WIRE) -- Yahoo! Inc.
(Nasdaq:YHOO), a leading global Internet communications, commerce and media
company, today announced it is teaming with the American Red Cross
(http://www.redcross.org) to provide a sneak preview and special online=20
services
to promote the third annual network television special, "A Holiday Spectacu=
lar
from Miami Beach," which will air on FOX, Saturday, December 23, at 9 p.m. =
ET.

Through the extensive global Yahoo! network, people worldwide can sneak a p=
eek
behind the "Holiday Spectacular" by going to http://redcross.yahoo.com.=20
Through
the special site, fans can access performances by top musical acts includin=
g:
19-year-old teen sensation Jessica Simpson; Marc Anthony, hailed as the
"reigning king of salsa" by the New York Times; multi-platinum recording=20
artist
Brian McKnight; Grammy-nominated country trio SHeDAISY; as well as Tony=20
Bennett,
an icon of American entertainment for more than five decades. Hosted by Acc=
ess
Hollywood's Nancy O'Dell, "A Holiday Spectacular From Miami Beach," is a
one-hour show featuring these performances interwoven with emotional segmen=
ts
hosted by other top stars that highlight the work of the 119 year-old
humanitarian organization.

"These lifesaving stories illustrate the dedication of the American Red Cro=
ss
employees and volunteers who touch the lives of people every day across the
nation and around the world," said Dr. Bernadine Healy, president and CEO o=
f=20
the
American Red Cross. "We are thrilled to team with Yahoo! to harness the glo=
bal
reach of the Internet. Together we have a tremendous opportunity to unite=
=20
people
in support of humanitarian efforts this holiday season and at the same time
celebrate the accomplishments and talents of so many wonderful and giving
people."

"We believe the Internet is a tremendous vehicle for generating positive=20
change
in the world by enabling people to come together and impact the lives of th=
ose
who most need our assistance," said Kate Grant, senior manager, Community
Affairs. "The American Red Cross presented us with an ideal opportunity to
leverage our services to help an organization that touches so many lives. B=
y
providing opportunities for people to interact directly with the American R=
ed
Cross, we can offer people a heartwarming and entertaining look into one of=
=20
the
most dedicated humanitarian organizations in the world."

In the spirit of the season, Yahoo! will provide a host of services availab=
le=20
on
http://redcross.yahoo.com to bring the American Red Cross "Holiday=20
Spectacular"
directly to consumers' desktops around the globe:


-- Watch the Sneak Preview Webcast as well as video clips from
top stars in the Holiday Spectacular through
http://redcross.yahoo.com on Yahoo! Broadcast from Dec. 11 to
Dec. 31, 2000.

-- Connect with stars the week prior to the airing of "A Holiday
Music Spectacular." Yahoo! Chat will give fans a rare
opportunity to chat live with some of the show's top musical
acts including Brian McKnight, Tuesday, December 19 at 7 p.m.
ET/4 p.m. PT, and others.

-- Bid on celebrity-donated and autographed items through Yahoo!
Auctions from December 15 to December 23. Auction items
include: SHeDAISY costume worn during "FanFare," their first
live stage performance; a signed lithograph from Tony Bennett,
and more. In addition, people in the United States can bid on
a Yahoo! Pedicab used during the 2000 Games in Sydney (see
release on Yahoo! at:
http://docs.yahoo.com/docs/pr/release597.html). The
uniquely-wrapped pedicab includes a side panel signed by
"Holiday Spectacular" performers: Tony Bennett, Jessica
Simpson, Brian McKnight, Marc Anthony, Nancy O'Dell, and
SHeDAISY. Pedicab also comes with an Epson PhotoPC 650 digital
camera. All proceeds from this charity auction will be
contributed to the American Red Cross.

-- Send friends and family one of three specially-created
American Red Cross holiday cards through Yahoo! Greetings.

Fans can also find out more about the participating performers as well as
purchase albums and related merchandise through relevant areas on Yahoo!=20
Music.


Tune In

"A Holiday Music Spectacular from Miami Beach" is executive produced for th=
e
third consecutive year by Bob Bain of Bob Bain Productions ("Teen Choice
Awards," "The Billboard Music Awards," "The Essence Awards," "Britney in
Hawaii,") and Melinda Farris, of Looking Glass Productions. Michael Levitt =
and
Paul Flattery will produce and Glenn Weiss will direct. For the second
consecutive year, the special is sponsored by the agents and employees of=
=20
State
Farm Insurance.


About the American Red Cross

The American Red Cross is dedicated to helping make families and communitie=
s
safer at home and around the world. A humanitarian service organization
currently operating on a budget of $2.7 billion, the American Red Cross=20
annually
mobilizes relief to the victims of more than 63,000 disasters nationwide an=
d=20
has
been the primary supplier of lifesaving blood and blood products in the Uni=
ted
States for more than 50 years. The American Red Cross also trains more than=
=20
11.7
million people in vital lifesaving skills, provides direct health services =
to
2.5 million people, provides more than 24 million locally relevant communit=
y
services, assists international disaster and conflict victims in more than =
50
countries, and transmits nearly 1.4 million emergency messages between memb=
ers
of the U.S. Armed Forces and their families. Dr. Bernadine Healy is preside=
nt
and CEO of the American Red Cross.


About Yahoo!

Yahoo! Inc. is a global Internet communications, commerce and media company=
=20
that
offers a comprehensive branded network of services to more than 166 million
individuals each month worldwide. As the first online navigational guide to=
=20
the
Web, www.yahoo.com is the leading guide in terms of traffic, advertising,
household and business user reach, and is one of the most recognized brands
associated with the Internet. The company also provides online business=20
services
designed to enhance the Web presence of Yahoo!'s clients, including audio a=
nd
video streaming, store hosting and management, and Web site tools and=20
services.
The company's global Web network includes 24 World properties. Yahoo! has
offices in Europe, the Asia Pacific, Latin America, Canada and the United
States, and is headquartered in Santa Clara, Calif.

Note to Editors: Yahoo! and the Yahoo! logo are registered trademarks of=20
Yahoo!
Inc. All other names are trademarks and/or registered trademarks of their
respective owners. All photos, streaming video clips and event logos have b=
een
provided by the American Red Cross and are displayed with its permission.


CONTACT: Yahoo!, Santa Clara
Dana Young, 408/616-3631
danay@yahoo-inc.com
or
American Red Cross
Chris Paladino, 202/639-3326
paladinoc@usa.redcross.org
or
Dish Communications
Eliza Hindmarch, 818/508-1000
dish@dishcommunications.com

URL: http://www.businesswire.com
Today's News On The Net - Business Wire's full file on the Internet
with Hyperlinks to your home page.

Copyright (C) 2000 Business Wire. All rights reserved.

-0-


KEYWORD: CALIFORNIA INTERNATIONAL EUROPE ASIA PACIFIC LATIN
INDUSTRY KEYWORD: E-COMMERCE
ENTERTAINMENT
INTERNET
MUSIC
MARKETING
AGREEMENTS



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